As you all know by now, H&M announces its latest designer collaboration with one of the world’s most iconic fashion brands Versace. They released the first official campaign visuals, starring models of the moment Daphne Groeneveld and Lindsey Wixson. Lensed by photographer duo Mert & Marcus, the images give a first impression of Versace’s greatest hits-inspired collection. Obviously we all can’t wait to see the pieces from the collection, so when pictures are released we try to share them as soon as possible. Having my doubts about the collaboration at first (high-fashion meets fast fashion), I'm surprisingly pleased with the sneak peek of the collection. The women’s collection will reference the heritage of the brand with sexy Rock ‘n’ Roll influences.
"Versace is one of the most important brands of recent times, and their collection for H&M will be glamorous and flamboyant—everything Versace stands for," said Margareta van den Bosch, creative adviser at H&M. 

*Do you like the collection?*

Lindsey Wixson: Versace for H&M '11 Campaign




1 opmerking:

  1. I'm not really a fan of Versace so I don't like the collection so much... Also, it is very expensive for H&M. I liked the collection from Sonia Rykiel much more.


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